Karan Arora

Founder and CEO, Beast

Behaviour change

Karan is Founder & CEO at BEAST, where he has helped leading organisations use behavioural insights to solve complex challenges. His experience ranges over consumer preference research, pricing analysis, experimental studies, behavioural marketing & communication design, organisational change management, market & industry analysis.

Karan holds an MSc (Distinction) in Behavioural Economics from the University of Warwick and is passionate about democratizing the science and creating behavioural change products. His interests lie in strategic thinking, product design, big data and finance.